There is a need to do more than simply enable people to survive when in poverty or adverse conditions. We believe that the goal must be to eliminate poverty, and that entrepreneurship represents one vehicle for doing so. Further, we believe that anyone is capable of creating a sustainable enterprise. We approach entrepreneurship as a journey of many steps. Our purpose is to walk part of this journey hand-in-hand with entrepreneurs who come from adverse circumstances. We model the journey around eighty steps and believe that for every step we can help an individual take, the individual will take two more steps on their own. We seek to level of playing field so that everyone can experience the empowering and transformative potential of entrepreneurship.